Areas of Interest
Behavioral Targeting, Customer Satisfaction, Archeological marketing, E-marketing
He has eight years’ experience in teaching. He started as a Territory Manager for Unilever Bangladesh Limited. From there He moved to the University of Asia Pacific as a Lecturer of Marketing from where He moved on to Northern University, Bangladesh, as a senior lecturer. Subsequently he joined the University of Liberal Arts, Bangladesh under the same designation. He has been teaching French as a foreign language at Alliance Française de Dhaka since the middle of 2011.
The changes in the buying attitude of customers through behaviorally targeted advertisements from businesses in social media
Branding the heritage and archeological elements in order to promote a place
Discrimination faced by minority entrepreneurs in Bangladesh