0321-054-5111/ MSJ 5111

0321-054-5111/ MSJ 5111

Course Code: 0321-054-5111/ MSJ 5111
Course Name:
Communication Research
Credit Hours:
3.00
Detailed Syllabus:

This is a core and thesis integrated course under the Master in Communication core study concentrations. It introduces the students to the rigors of communication and media research – discussing topic selection, literature review, research procedures, elements, and approaches. Moreover, the course illustrates research applications in print media, electronic media, film, popular culture, ICTs, public relations, advertising and media effects. Along with, this course helps students writing the introduction of their thesis that comprises background, research questions, and significance of the research they are pursuing.