This course will assist students in realizing the importance of public relations (PR), especially in corporate and nonprofit organizations. It will equip students with knowledge and skills in strategic thinking, planning, and communicating information based on recent strategic PR practices. Students will develop skills through hands-on practices of different PR methods and tools relevant to current business landscapes – enhancing their bandwidth of strategic approaches towards solving PR issues and act on achieving organizational goals. Students will also develop expertise in formulating PR campaigns and executing diverse strategic roles for companies in their professional lives.